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New China Prepaid Calling Card Signs Prepaid Phone Card Agreement With Leading Chinese Distributor

Dynasty Gaming Inc. announced a major advance in the roll-out of its China market strategy by signing a letter of intent with Beijing Junnet Union Science and Technology Limited Company ("Junnet") covering the promotion, marketing and distribution of Mahjong prepaid cards in China. Prepaid cards, similar to telephone calling cards, are widely used by people in China for accessing and playing various online sports and casual games with opportunities for winning reward points redeemable for prizes. It is estimated that prepaid card sales in China total Yuan 4.5 billion or approximately C$640 million annually.

Junnet is China's largest distributor of prepaid cards, accounting for approximately 20% of the country's estimated annual market for prepaid cards. Junnet operates 13 branches across the country and provides over 76,000 distribution outlets, including 70,000 Internet cafes. More than 20 million people spend time in these cafes each and every day, giving rise to millions of prepaid card transactions.

"Our involvement with Junnet represents a giant step forward as a means of accessing the world's largest and fastest growing Internet marketplace and creating a first-to-market footprint for our online Mahjong gaming product in a country where mahjong is acknowledged as China's national sport," said Dynasty's Chief Executive, Albert Barbusci. "Junnet is widely known and recognized as a distributor of quality prepaid cards through retail kiosks and Internet cafes. Its J-cards, which are currently marketed for around 30 different online games, are re-loadable online and the Company's wide network of promotional websites represents a powerful and effective marketing forum."

It is envisaged that Dynasty will sell quantities of cards directly to Junnet, which in turn, will sell them to sub-agents at each of its distribution points. Each card will contain a pin number and credit for a fixed number of Mahjong games. After all of the game credit has been drawn down, players may either re-load their existing card online or purchase a new card. Retail pricing for the cards will be determined only after Junnet completes market testing over the next three months.

Junnet has strong relationships with many of China's leading sports and casual gaming operators and over the next few months Junnet will secure sites on which Dynasty's Mahjong Mania software will be installed and market-tested through the use of selectively distributed prepaid cards. Junnet and Dynasty are optimistic that retailing of the cards can begin in the final quarter of this year. The TSX Venture Exchange has in no way passed upon the merits of the proposed transaction and has neither approved nor disapproved the contents of this news release.

 

Source:
DynastyGaming.com

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